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Avery Madison Scott & Andrea Koch at the VMAs
LifestyleNovember 1, 2021

Behind the Scenes at the MTV Video Music Awards

In 1981, cable tv channel MTV began by airing its first music video “Video Killed the Radio Star” by the…

Veuve Clicquot Rose
Food&DrinkMay 16, 2021

What You Need To Know About Sparkling Wine

Spring is here with multi-colored blossoms and wildly changing temperatures.  Celebrating the beauty of this season calls for a sparkling…

Tina Chen Craig and Bryan Yambo Fashion Week Fall 2021
Fashion WatchApril 3, 2021

Fashion Week Fall 2021 Inspiration

My Fashion Week enthusiasm was ignited by the fresh, funny and insightful banter between fashion blogger greats Tina Chen Craig…

Jennifer and Charlie
BeautyJanuary 16, 2021

Look Slimmer Polish Your Skin And Detox in 15 Minutes

How to polish your skin in 5 easy steps

Katie Holmes in werevolve mask
Beauty, Fashion Watch, LifestyleNovember 21, 2020

Tips We Need To Know On Beauty And The Mask

Masks are here to stay (for a while), so let’s make this “fashion accessory” either fun or fashionable. Over the…

Andre Leon Tally
Fashion Watch, LifestyleAugust 15, 2020

Fashion Reads That Will Transport You

How do you spell luscious? My answer for a lazy summer day or just a day where I need to…

Spring 2020 Trends
Fashion Watch, LifestyleMay 22, 2020

Top Fashion Trends For Spring

Like everyone else, I spent the end of winter to spring break at a little resort I like to call…

Naomi Campbell
Beauty, Fashion Watch, LifestyleMay 18, 2020

Four Easy Tips to Rock Your Video Meetings/Meet-ups

BC (Before coronavirus) I shied away from video conference meetings. The camera seems to show every blemish and I prefer…

Gwyneth Paltrow
BeautyJanuary 6, 2020

Beauty Does Not Have To Be Toxic

Beauty does not have to be toxic which is why I went on a mission to find “clean”beauty products in my travels.

Cynthia Rowley ss20
Fashion WatchSeptember 24, 2019

Cynthia Rowley: Inspiration For Your Next Adventure

Fall is the time when school is back in session, meeting schedules ramp up, the leaves start to change color…

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The Author

Avery Madison Scott

I was given the tip to “not drink out of water bottles it is causing wrinkles to prematurely form around your lips. I thought…”if only I had known that 2 years ago.” I shared this tip with all my girlfriends who then shared their tips. I realized there were so many beauty/lifestyle tips we should share with one another.
Our group mailing to communicate with my geographically dispersed friends morphed into “It's So Clutch: Monthly Beauty Beat” and this website. If only one tip or article makes a friend look better or feel better, I have succeeded.

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